NCSS Singapore
Community Chest
Impact Report 2019
Community Chest supports about 80 charities that provide critical social service programmes for the less fortunate.
Client: National Council for Social Services
Role: Design and Layout
Design Rationale: “Power”
This design aims to deliver a powerful visual appeal with its bold and clear style. The inside page layouts are kept clean and focused on the key facts and figures of the report, lending an infographic feel to the design.
The use of icons is extended to these pages to maintain a consistency in design. Supporting this approach is the simplified colour palette, which consists of muted shades chosen for their visual boldness.